Raley's is a third-generation family owned regional food retailer headquartered in West Sacramento, California. Best known for high quality products, fresh produce, fine meats and outstanding customer service, the company operates 123 stores in Northern California and Nevada.
The National Football League (NFL) playoffs is one of the most exciting events in the year throughout the United States, and Raley's prepares for everyone to come to the store and get some great savings while preparing for the games.
The concept for this project is to promote Raley's being as ready as the customers are for the NFL playoffs. Fun and exciting illustration around the food and people gives the feeling of the amazing experience of going to watch the games at the football stadium while enjoying the time with family and/or friends at home.
Raley's Online Shop Banners (Desktop & Mobile)
Digital Display Banners (Desktop & Mobile)
Facebook Organic Social — Static Image
Facebook Paid Social — Carousel Ad

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